The world used to be a dangerously large place, filled with mystery and unknown. Once upon a time, a trader might never meet a customer from more than a mile or two away. It’s the same size today, but technology makes it feel much smaller by bringing us all closer together. In this age of hyper-connectivity, even the smallest of startups can think globally from day one.
But the more things change, the more they stay the same. Being able to fulfill an online order for a customer 5,000 miles away doesn’t mean you’ve conquered the world. No, what that requires is the ability to serve that same customer with just as much speed and attention as if they were standing in front of you. What true global domination requires is virtual phone numbers.
Local is just a frame of mind
Here’s a stat: 79% of customers looking for support will pick up the phone. But SMS is becoming ever-more present in the customer experience. How do you bridge the gap? With virtual phone numbers capable of receiving voice and text. The best bit is that the number might be local, but you certainly don’t need to be. Once the call is made, it can be connected to a contact center anywhere in the world.
This sort of virtualization changes the way companies operate and grow. All you need to take over the world is an internet connection and local numbers in the territories where you operate. Ensure your contact center agents are well-versed in the local culture, and voila! You now have a genuine localized presence without ever having packed a bag.
The next question is how to get the most your of your virtual numbers. For this, Voxbone’s Dries Plasman has written an excellent guide answering just that.
Pick a number, (just not) any number
Without wishing to blow your mind, let’s start with this rather profound thought: A number is a number, except when it isn’t. In other, slightly more coherent words, not all virtual numbers are born the same. If we’re talking landlines, we have geographic numbers, which give you a sense of the location in the form of city or region-specific codes; or toll-free numbers, which are perfect if you want to ensure maximum customer accessibility.
PSA: Outside of the US, cell phones can have numbers with completely different formats to landlines (Crazy, right? You can learn more in this recent post). So, if you’re planning to connect with customers on the go, you might need separate mobile numbers. If your numbers are SMS-enabled, you’ll have the added benefit of being able to provide customers a growing number of CX scenarios – from two-factor authentication to delivery updates and anything else you can imagine.
Now that we’re all on the same page about how virtual numbers can scale your business globally and in a very efficient manner, here are some of the ways we at Voxbone make it as easy and cost-efficient as possible for you to establish a local presence anywhere:
- Real-time API provisioning: You need virtual numbers and you need them now! Ask (the right people) and you shall receive. Voxbone’s web portal lets you set up numbers in seconds, not days. And that means you’ll have happy customers sooner than ever.
- Flat-rate pricing: Although per-minute fees for web-based calling should be a thing of the past, for many they’re not. We’re fighting the good fight at Voxbone with flat-rate pricing that lets you focus on growing your business instead of worrying about call times.
- Quality of service: Voxbone’s private VoIP network lets us ensure the best-possible quality of calls and connections. It’s no wonder we count 8×8, Orange Business Services and Dialpad among our customers.
Our new guide “Virtual phone numbers: The secret sauce behind your global e-commerce contact center” gives more great advice on localizing your contact center and customer support with cloud phone numbers.